Exploring the Wisdom Behind Packaging Trends

Craft beer bottle with an illustrated label beside lemons and ginger

Top 3 Beer Label Design Trends in 2025

Explore the top 3 beer label design trends of 2025! See how unique artistry and strategic elements create memorable beer label designs that resonate with consumers.

Juice bottles with fruit-illustrated Viva Magenta labels

Top 4 Drink Packaging Trends Shaping the Industry in 2025

Discover how drink packaging is evolving by 2025, blending sustainability, innovation, and technology to enhance consumer engagement and brand loyalty.

Two dark beer bottles with Viva Magenta labels on a slate background

The Ultimate Guide to Drink Label Design in 2025

Master the art of drink label design in 2025! Learn key trends, principles, and strategies to captivate consumers and boost your brand's appeal.

Juice bottle with a striped polypropylene label on a beige background

The Ultimate Guide to Choosing the Right Adhesive for Polypropylene (PP) Labels

Struggling with peeling PP labels? Discover the perfect adhesive for your polypropylene labels. Explore adhesive types, application tips, and expert advice.

Green dropper bottle with a transparent Viva Magenta label

Versatility of Transparent Labels: A Clear Choice for Your Brand

Discover the versatility of transparent labels! Learn about their benefits, design tips, material choices, and how they compare to other label types. Elevate your brand with clear labels!

Amber dropper bottle with a black polypropylene Viva Magenta label on a pink background

A Comprehensive Guide to Polypropylene Labels: What They Are and Why Choose Them

Discover the benefits of polypropylene labels (PP labels). Learn about their durability, waterproof qualities, and why they're ideal for various applications.

Olive oil bottle with a vertical Viva Magenta label

Olive Oil Labels: Design, Materials, and Printing Guide for 2025

This guide covers the best practices for designing, choosing materials, and printing olive oil labels. It covers design tips and material options, ensuring your product stands out.

Classic perfume bottle with a printed gold front label

How to Design Custom Labels for Perfume Bottles?

Learn to design custom labels for perfume bottles. Get tips on labelling, displaying, and what to write on a perfume box. Create elegant and effective labels.

Kraft coffee pouch with a Viva Magenta label on a brown background

Coffee Labels Guide for Coffee Bags, Jars and Cans

Discover how to label coffee bags, jars, and cans with our guide. Learn about custom coffee labels, coffee jar label designs and printing tips.

Green glass dropper bottle with a Viva Magenta label in an arched alcove

Cosmetic Label Size Guide

Learn how to choose the right cosmetic label size with our guide. Download a free label size template and explore cosmetic label design ideas and tips.

Amber beer bottle with a green Viva Magenta label on a white plinth

How to Design a Beer Label: Size Guide & Dimensions

Learn the essentials of beer label design, including a comprehensive size guide and dimensions to create eye-catching beer bottle labels.

Amber glass candle jar with a Viva Magenta label

Candle Label Size Guide: How To Choose The Right Label Size

Explore our Candle Label Size Guide to choose the ideal label for any candle type, from jars to tins. Includes tips on personalised labels, candle dimensions, and CLP compliance.

Wine bottle with a premium Viva Magenta label beside a glass of red wine at sunset

Premium Label Finishing Techniques: A Guide to Foil, Embossing & Lamination

Discover how premium label finishing techniques like foil stamping, embossing, and speciality lamination can transform your product packaging. Learn about applications and benefits for your brand.

Candle and matching gift box with Viva Magenta labels

Master the Packaging Design Process in 6 Steps

Unlock the secrets of the packaging design process with our step-by-step guide. From research to launch, learn how to create packaging that stands out and resonates with your audience.

Food tins with colourful patterned Viva Magenta labels

Complete Guide to Food Labeling: Requirements, Materials, and Best Practices

Discover everything about food labelling requirements, materials, and compliance in the UK. Learn about roll labels, adhesive labels, and food packaging solutions for your business.

Patterned chocolate bar packaging on a pink background

Top 15 Chocolate Box and Chocolate Bar Packaging Design Ideas

Discover the top 15 creative chocolate box and bar packaging design ideas. Explore unique branding and innovative packaging trends for chocolates.

Cream jar with a Viva Magenta label on a stone plinth

How to Create Body Lotion & Cream Labels?

Design body lotion and cream labels and stickers. Learn what to include on labels and discover ideal lotion and cream label packaging for private label beauty products

Shop shelves stocked with bottled products

White Label Packaging Guide for 2024

Discover white label packaging for 2024. Learn the benefits, drawbacks, and examples across industries. Understand white label vs. private label differences.

White sunscreen bottle with a minimalist Viva Magenta label

How to Design a Sunscreen Label?

Learn how to design sunscreen labels with templates. Explore private and white label sunscreen options. Create compelling and compliant sunscreen labels.

Kraft box mock-up with 3D arrows and palm leaves

Top Trends in 3D Packaging Design for 2024

Stay ahead in 2024 with Viva Magenta Project’s guide to the top online 3D packaging design trends. Discover how innovative technologies transform brand packaging and enhance consumer engagement.

Roll of cream labels printed with a blue Viva Magenta design

How to Choose The Right Label Shape: Useful Tips

Discover how to choose the right label shape for your products. Learn the best label shapes for different containers and branding goals to enhance your product's appeal.

Fanned sheets of brightly coloured paper

Mastering GSM for Packaging

Discover GSM's role in paper weight and thickness, learn to convert GSM to pounds, and explore its application in custom packaging with us.

Industrial label printing press running printed labels

What Are The Different Types of Label Printing Technologies?

Explore our guide on label printing technologies and methods, covering various techniques and the latest printing technology.

Cleaning product bottles with green Viva Magenta labels

How to Label Cleaning Products: The Essential Guide to Labelling

Dive into the essential labelling requirements for cleaning products, ensuring compliance and safety with clear, informative guidelines.

Frosted green dropper bottle with a Viva Magenta label

How to Label Cosmetic Products?

Explore key insights into cosmetic labelling, focusing on material choices, design, sustainability, and brand identity in the personal care industry.

Orange juice bottle with a striped paper-look label

Paper Labels vs. Film Labels: Exploring the Spectrum of Label Materials

Discover the roles of paper labels and film labels in branding and sustainability. Choose the right label for your product's narrative and durability needs.

Dropper bottle with a waterproof Viva Magenta label beside a cream swatch

The Ultimate Guide to Durable and Waterproof Labels

Explore the most durable label and waterproof label packaging solutions. Discover how adhesive labels enhance product durability. Guide to long-lasting printed labels on a roll.

Square blue and yellow Viva Magenta labels with scalloped edges

A Quick Guide to Choosing the Right Label Adhesive

Discover the perfect adhesive for your roll labels. Compare hotmelt and acrylic adhesive performance for label packaging - an expert guide to choosing adhesive labels for your products.

Printed photo card resting on a mustard-yellow gift box

Boosting Customer Loyalty with Thank You Cards: A Complete Guide

Learn how to increase customer retention with thank you cards for your online store. Discover design tips and best practices for e-commerce packaging inserts.

Pantone Viva Magenta colour card against magenta flowers

How Pantone's Colour of the Year Shapes Packaging Design

Discover how Pantone's Colours of the Year influences packaging design. Learn how these colours shape brand identity from 2023's Viva Magenta to 2024's Peach Fuzz.

Colour swatch charts beside a tablet and stylus

Choosing the Right Color System for Your Package Design: CMYK or Pantone

Choose CMYK and Pantone for your packaging design. Compare costs, colour accuracy, and printing results to make the best decision for your brand.

Shopper looking at packaged products in an illuminated supermarket chiller

The Power of Label Packaging on Consumer Purchasing Decisions

Discover how label packaging influences consumer purchasing decisions and can boost your product's market performance and brand trust.

Cupped hands holding soil and a green seedling

Sustainable Packaging: Transforming Business Through Eco-Innovation

Discover the most effective sustainable packaging solutions for 2025, from biodegradable to recyclable options. Learn more about implementation strategies.

Paper-based cosmetic packaging with foil-printed lettering

The Complete Guide to FSC Certified Labels

Learn what FSC certification means for your label packaging and discover how FSC-certified adhesive roll labels can enhance your brand's sustainability.

Green gradient Viva Magenta sticker with a peeling corner

Inventing Your Brand: The Production Journey of Your Labels

Explore the production journey of your labels. From graphic design to printing, quality control to shipping, uncover the journey of inventing your brand through labels

Amber jar with a yellow Viva Magenta label on a concrete surface

Custom Packaging Design: A Complete Guide to Brand Success Through Custom Printed Labels

Discover how custom packaging and adhesive labels can elevate your brand identity. Learn strategies for packaging design that drives sales and customer loyalty.